HBO Max Fails to Make Good Use of House of the Dragon’s Growing Popularity

It seems like you need more than dragons to draw audiences to your streaming service. Well, HBO Max does, anyway.

During your third quarter 2022 earnings report (opens in new tab), Warner Bros. Discovery (WBD) revealed that streaming subscriptions were increasing across all three home entertainment platforms. For those unaware, that trio includes HBO Max, HBO, and Discovery Plus, with the triumvirate’s global subscriber base totaling 94.9 million paying customers.

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